We always choose     
                     Quality over quantity

A few words about us

       Quality of information and insightful analysis through the eyes of the costumer. Every retailer organizes a Plano gram of their suppliers in store. The arrangement of the products results in increase of sales for few suppliers and an average sale for certain suppler. These results is due to the dynamicity of the purchaser.Various major factors play an important role for the dynamicity of his personal choice of the product. Iway Media Interactive Monitories all these factors in real time.
Price factor
Placement factor
Brand awareness factor in store
Stock factor on self
Special placement factor
Promotions
Quality factor
       We are Market Analysis Experts.We don't just deliver top quality data, we interpret it, combining an insider's market expertise with the objectivity of an outsider to give you the best possible insight into your competitor's strategies and tactics.
Company profile
Specialized in FMCG Market Sectors
Competitive Analysis country wide IKA, TT and Cash & Carry
Provide accurate Market Shares for any specific FMCG Sector
What are the benefits?
Help in increase your market share. Where should I focus my attention to maximize impact?
Who is really taking my shelf share?
What is my best product range?
Which product within my portfolio should I push? In which type of stores?
How can I have an overall image of my distribution force?
Was my promotion proper implemented?
What is the effect of my price change?
Which are the competition's indicators?
Field force
6 Area Managers
42 City Managers
200 permanent operators
Summary
Real time access to data transmitted from the store/ customized reports/charts.
Accessing forms and data filling in from PDAs.
No hardware investment is required - only an internet access.
The application is developed on web and does not require installation and other software or hardware configuration.
Confidentiality and guaranteed security of data � private account for each user.